Energetic and focused, Helen Arthur writes and edits quality digital content and offline publications with a specialism in the natural resources management sector. She has nearly 30 years’ experience as a writer and editor which she combines with management and delivery skills to support collaborators.
Helen offers:
* highly evolved written content development skills
* forensic editorial skills applied to both digital and paper products
* accessibility and archival recommendations with a focus on user-led design
* search-engine optimisation and analytics
* support for UX and testing
* communications including highly effective stakeholder management and partnership collaboration
* application of wide-ranging content management, applications and softwares
* Agile product and service delivery alongside colleague support through softwares like Trello and Google workspace
Helen guarantees delivery of high quality content to tight deadlines. Collaboration and effective stakeholder input are her priorities.
Experience
Digital Resources Archive, Inland Fisheries Management, (client: The Nature Conservancy)
September 2024 – July 2025
Helen was responsible for devising a search protocol to retrieve over 1,000 online materials informing the sustainable management of inland fisheries in a global context. She worked alongside science colleagues supporting product delivery and reporting on accessibility guidelines and search-engine optimisation alongside data retrieval and archival and permissions recommendations.
Senior Content Designer (Forestry Commission, England – consultancy)
Feb 2018 – Nov 2018, Nov 2020 – Feb 2021
GDS transition. Post Brexit content audit, review and rewrite. SEO value added. Stakeholder management.
Agile working, close collaboration with change management team and in-house communications.
Forestry Commission transition to GOV.UK – advising on content strategy, transforming outdated web pages. Rationalised outdated content, now rewritten in Government Digital Service (GDS) style to high standards. Built and optimised in Publisher. Mapping, linking and redirects.
Engagement with SME groups.
Helping to develop transparent systems and knowledge sharing, including pair writing.
Promoting GDS standards.
Mentoring internal staff on writing and publishing on GOV.UK following GDS training and engagement.
Providing support on the content redirects strategy and management for phase 1 go-live – 9 July 2018. Additional support for phase 2 – November 2018.
Defra
Senior Content Designer
Jan 2019 – Jul 2019
Part of a busy team auditing and rewriting Defra content on GOV.UK impacted by EU exit. Helen worked closely with subject matter experts to develop user-focused content across a variety of subjects.
Environment Agency
Content Designer (Services)
Nov 2015 – Nov 2016
Agile working, close collaboration with user research, delivery, designers and developers.
Transactional service design – Report landfill emissions (England only).
User research, content development – rules-based content, data management, error messaging.
Github, Sourcetree, Atom.
European Commission (working with MRAG)
Editorial Manager: socio-economic dimensions in EU marine fisheries
2011– 2013
Coordinated team of 4 editors to quality assure 20 case study reports from locations across coastal Member States, highlighting the role of fisheries in local economies.
Assisted in development of a template and style guide to ensure consistent reporting and style that met EU inter-institutional guidelines.
Assured excellence, redrafting in Plain English to provide a consistent voice from a multilingual group of European authors.
Project-managed to ensure delivery of high quality product for electronic and hard copy channels.
woodhillsolutions.co.uk 